To energize and inspire people to make a difference in the lives of children and young people;

To encourage policymakers to invest limited resources in preventing problems among children rather than paying for more costly interventions after the problems have developed;

To increase investments in children, making cost-saving prevention the keystone of state policies and practices;

To ensure that state investments have measurable, recognizable impact;

To help inspire and support community coalitions and other groups around the state who are working to achieve similar goals;

To inform and influence the public policy debate; and